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Consumer Behavior & Marketplace Studies Online program

Posted on January 27, 2021

SoHE is excited to announce the launch of the Consumer Behavior & Marketplace Studies Online program! Individuals are provided a fully online format where they can advance their career in commerce and technology, as well …

KCR Executive Director talks about the health of stores during the pandemic

Posted on November 12, 2020

Jerry O’Brien, the executive director of the Kohl’s Center for Retailing Excellence, joined Channel 3000’s Live at Four to explain how brick-and-mortar stores can survive the ongoing pandemic as the holiday season approaches. His closing …

Professor Wong on buying green and getting frugal in the pandemic

Posted on August 3, 2020

Dr. Nancy Wong, the Kohl’s Chair in Retail Innovation, spoke with the Green Bay Press Gazette about consumers’ eco-conscious purchasing choices prior to and during the pandemic. She also joined Wisconsin Public Radio’s Larry Meiller …

UW Now Livestream: Professor Wong discusses consumer behavior

Posted on July 2, 2020

Nearly every Tuesday evening since late March, the Wisconsin Foundation and Alumni Association (WFAA) has hosted virtual livestream discussions of various COVID-19-related topics in a program called “UW Now,” featuring UW faculty working on the …

Alumni Spotlight: Badger linebacker and KCR grad Zack Baun

Posted on January 27, 2020

On the heels of his December graduation, Zac Baun was honored on February 6 with the Lloyd Larson Award. at the Milwaukee Big Red Rally. SoHE Faculty Associate, Dr. Nancy Murray, was on hand to …

Once again, UW–Madison excels in NRF Competition

Posted on January 19, 2020

UW students Danielle Talatian, Diana Xiong, Annie Brennan, and Leah Levy were finalists in the 2020 National Retail Federation’s Student Challenge Competition with their project ‘Tory Burch X Akola’. The students, along with selections of …

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